Before joining Launchmetrics, Alison Levy oversaw marketing and communications at IMG Fashion where she worked on several of their largest fashion weeks. Prior to IMG, she worked for Net-a-porter.com, where she played a central role in strategy and public relations. Today Levy guest lectures at Conde Nast College and is the chief marketing officer at Launchmetrics, working with the industry’s most important federations, top brands and PR agencies worldwide, supporting the growth of the global fashion community.
Launchmetrics provides the technology, data insights, and tools for influencer identification that fashion companies need to accelerate their business and build lasting exposure. Nearly 1,700 brands such as Dior, Fendi, Gucci, Topshop and ASOS use Launchmetrics to manage critical stages of their launch plan — from influencer identification to sample management, and everything in between. Launchmetrics’ FashionGPS Radar platform brings together over 40,000 designers, editors, buyers and influencers worldwide in a perpetually evolving digital community.