In collaboration with
iab Netcomm

Filippo Alhadeff

Mediamond

Head the Product Specialist Team

After studying European studies & french at King’s College London,  Filippo Alhadeff subsequently acquired a wide range of knowledge in the Digital Advertising world. Over the years spent at the Yahoo! Italia Sales Division he filled a number of positions from managing the Tech&Telco vertical to Audience & Programmatic Specialist. Now at Mediamond, he heads the Product Specialist team.

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Mediamond is the cross-media network for advertising born in 2009 to sell advertising on digital, print and radio properties of Mediaset and Mondadori. With Shazam Italia and Yahoo Italia joining the network in 2016, and the acquisition of Banzai Media by Mondadori in the same year, the digital inventory of Mediamond is now top of list in the Italian digital ranking per unique visitors.