Head of Operations Ligatus Italia
Francesca Romagnoli enters Ligatus after decades of experience in Yahoo, where she assumed increasing responsibilities as account manager until her appointment as Senior Manager Search and Native for Italy and Spain. With a specialization in Business Communication and a BA in Languages of the Media at the Catholic University of Milan, she now collaborates as a lecturer for the Master in Communication, Digital Marketing and Interactive Advertising – project in collaboration with IAB Italy.
Ligatus is the #1 Native and Performance Network in Europe with more than 31 billion ad impressions per month on over 1,200 premium partner sites in 9 countries. 100 % part of G+J, Ligatus focuses for over 10 years on Native Performance marketing within the editorial articles. Thanks to a native non-intrusive positioning at the end of the articles, Ligatus allow to bring only the most relevant content to the audience, for popularity, freshness and contextualization. Ligatus is today the only platform that provides Native adv in Programmatic on a Premium Publishers Network.